SEO Services For Wellness Products

BECOME A MARKET LEADER IN THE WELLNESS INDUSTRY WITH SEO FOR WELLNESS!

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It’s time to gain a competitive advantage in the wellness industry with the right marketing strategy

With a sudden increase in fitness enthusiasts, there’s no doubt that the industry needs more local businesses. This is a great opportunity for all entrepreneurs who want to run a successful business. This is where SEO wellness comes into play. With the help of the right tips and techniques, you can keep an active online presence and help raise awareness about your brand.

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Can Health & Wellness SEO Help?

The world is in constant motion and likewise, the needs of the fitness industry are also changing. If you want to get the desired results and beat your competitors in the long run, it is essential that you follow the right SEO strategies. But people who are new to the business have no idea what direction to take. That’s why they need a service provider on their side who can guide them through every step of the process.

Our team of experts at Margaux Agency understands the struggle new businesses face, and that’s why we have devised a health and wellness marketing strategy that helps to raise brand awareness and boost business growth.

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Margaux Agency’s SEO Services Process

Here are a few services that we use and can help you with health and wellness SEO.

Step One | SEO Analysis

The idea of investing your money in SEO services is to increase the visibility of your page. However, before we can start including anything, we need to conduct thorough research about your website. SEO analysis helps us see the current status of your website to devise a strategy that works best for the needs of your business.

Step Two | Keyword Research

To appeal to the local clients, you need to use the right words. It’s important to put yourself in your customers’ shoes and understand what they search for. We include phrases in your website content to increase your chances of attracting clients. By conducting thorough keyword research, we can help you rank higher on SERPs.

Step Three | On-Page Optimization

From title tags to meta descriptions, your on-page optimization needs to be on point. Your website has to have a strong foundation to achieve success. So, we make sure each component of your website is up to date and delivers results that the user is looking for. With only the best practices as a part of our business model, you’ll see a rise in your search presence and rank within the first few days!

Step Four | Link Building

Your website needs to have a number of useful links that can help prospective clients get more information. Our emphasis is on quality rather than quantity, so with us, you get a website that promotes authority.

Step Five | Content Marketing

Our team of copywriters and content strategists use the latest resources so it’s easy for them to come up with quality content. So, if you want to attract customers, we can help you come up with witty, humorous, and informational content.

Step Six | Google Maps Marketing

Goggle maps use relevance, prominence, and distance to rank their results. We make sure that Google gets the data that it needs to establish the ranking. It will help link your address with your business ranking to help build awareness. With the call button placed directly on the search result, prospective clients will be able to call you directly. So, we use this tool to help bridge the communication gap so your clients can easily get the information they need.

Step Seven | Reporting

Once your website goes live, we keep an eye on the metrics and provide you with data. But that’s not all! We understand that analytical data is not easy to understand, especially for non-technical people. That’s why we have set up a transparent reporting system that helps you understand each step of the process. And since we use manual power to compile the data, you can have the satisfaction of a trained professional controlling your account.

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Why Us For Wellness Product SEO Services

We ensure transparency!

Our services ensure complete transparency so that our clients are aware of each step that we take and gain insights from the process. We keep them in the loop and make sure that they understand where their money is going.

But that’s not all; we use the best services too.

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Frequently Asked Questions

Results

What type of results can I expect?

The key performance indicators we look at are website traffic and conversions. We will evaluate how much traffic your website is receiving, and how many people actually converted into the desired result.

How much traffic can I expect?

The amount of traffic each month will vary. It depends on 1) how effective we make your campaign and 2) your advertising budget. The more fuel we have in the tank, the more results we can generate for you.

How many conversions can I expect?

The amount of conversions will also vary. We will be able to track the amount of conversions from our ads. This will allow us to use performance data of our ad campaigns to make gradual improvements. In consideration of this, we believe your conversion rate will increase over time.

However, it is important to note that there are external factors that impact conversions that we do not control. This includes the price, product quality, website destination, and market you are competing in.

Isn’t it expensive to advertise on search engines like Google?

It can be expensive to advertise on Google. This is because they have a pay-per-click model, which means you pay each time someone clicks on your ads. However, this traffic is often high quality. The people you are advertising to are in search of your products or services, which is often worth the price.

We recommend our clients to consider the average lifetime value of a customer for their business. Once you understand this, identify the maximum you are willing to spend to acquire one customer. With an experienced paid search manager, we believe we can help you acquire customers at a profitable rate over time.

Contract & Setup Fees

How long are the contracts?

We offer initial contract terms of 3 months. After the initial contract term is complete, your account will be serviced on a month-to-month basis. You have the option to cancel at anytime with a 30 day written or digital notice. After 30 days, we will cancel all services and return any information we have back to you.

Are there any setup fees?

There is a one-time setup fee. It is primarily for getting you setup on or end to run your campaign. We will set you up in our search engine systems, analytics systems, and other administrative tasks. We would also set up necessary advertising accounts for you.

Service & Working Together

Who will be working on my account?

You will be assigned a dedicated paid search manager. This person is trained in search engine marketing and is likely to have experience working with clients similar to your industry. This person will be your main point of contact. In addition, each paid search manager reports to a Director, who reviews all deliverables before it is sent to you. This is to ensure that you receive quality work and to resolve tough situations.

How will you learn my business?

We will learn your business by sending you a questionnaire. Upon completion, we will schedule a kickoff call with you to discuss the questionnaire and any additional questions may have about your business. After the kickoff call, we will do more research and develop a strategy that is specific to your business.

How will you create ads that fits my business?

In the questionnaire, we learn more about your ad preferences. In the strategy we develop for you, it will specify the advertising approach that we will use for your business. If you approve this approach, we will start developing the ads in an ad calendar. You will have an opportunity to review all advertisements in advance before it is published.

Do I have to provide you with content for advertisements?

No, you do not have to provide us with content. However, if you have content, we are happy to use it.

Your paid search manager can develop unique advertisements that fits your brand. We have access to stock photography, simple design software, as well as relevant news sources. We can use this to develop advertisements to engage your audience.

Will you monitor the ad campaign to make sure we do not waste any money?

Yes, your paid search manager will be monitoring your advertising campaigns daily. If ads are not performing well, we will pause them and tweak your campaign.

In addition, your paid search manager will be optimizing your campaign as time progress. In most situations, we are running A/B split tests in your ad campaign. This is the process of testing multiple variations of your ads, and the audiences for the ads. By testing different combinations of ads, we are more likely to identify areas of efficiency.

“We met with the Margaux Agency team and were immediately impressed.

This was a huge opportunity for our company so we knew we had to get it right from all angles. They had done their homework to know who our company was but also asked all the right questions to get a better understanding.

Full-Service

We had a very tight turn around time to get marketing pieces together, a new web landing page, social media content, as well as designing our event space. The team went above and beyond to execute not only within a week’s time but also produced very impressive material for our company. I would highly recommend any company to work with Margaux Agency.”

Jennifer Karsting, Co-Founder | ÉLEVÉ Health